Beauty New York
TIER
US - North East
CATEGORY
October (Typically)
REGION
October (Typically)
TIMING
US - North East
FREQUENCY
October (Typically)
DuRATION
October (Typically)
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Dates
Confirmed
Estimated
Estimated
OVervieW
HIGHLIGHTS
💄 Product Innovation – Expect debuts in clean beauty, biotech formulations, multifunctional products, and cutting-edge devices that are transforming consumer routines.
🌟 Emerging & Indie Brands – Beauty New York provides a platform for startups and niche labels to connect with buyers, distributors, and media.
✨ Sustainability in Focus – Eco-friendly packaging, refill systems, and responsibly sourced ingredients remain key themes as the industry evolves.
📱 Tech & Retail Convergence – From AI-driven personalization to AR try-ons and direct-to-consumer strategies, digital tools continue to reshape the beauty experience.
🤝 Networking & Collaboration – Panels, masterclasses, and exhibitor showcases foster connections between innovators, investors, and professionals across the supply chain.
INSIGHTS
Event General Timing
Annually held in early March, typically Sunday – Tuesday. (Same Day of Week)
Venue Selection
Consistently held at the Javits Center for years.
Application Deadlines
• Booth/exhibitor applications generally close 4-6 weeks prior to event
• Deadline is consistently a Sunday
Ticket Availability
• Early bird registration usually opens late in the previous year
• Consistently released mid-week
Event Preview Dates
Dedicated educational classes/workshops may begin the Saturday before the main floor opens.
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Find us on online and/or check out our newsletter where we analyze the calendar for opportunity. This is where we go to discuss innovative strategy. This is where we tend to drop our best insider tips and application deadline reminders.