Frieze LA

TIER

US - Pacific West

CATEGORY

February (Typically)

REGION

February (Typically)

TIMING

US - Pacific West

FREQUENCY

February (Typically)

DuRATION

February (Typically)

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Find us on online and/or check out our newsletter where we analyze the calendar for opportunity. This is where we go to discuss innovative strategy. This is where we tend to drop our best insider tips and application deadline reminders.

Dates

Confirmed

February 25 – February 28
Santa Monica Airport

Estimated

February 24 – February 27
Santa Monica Airport

Estimated

February 23 – February 26
Santa Monica Airport

OVervieW

Frieze Los Angeles returns to its Santa Monica home, bringing together the global art world with Hollywood’s creative energy. As one of the youngest editions in the Frieze family, the fair has quickly become a centerpiece of the U.S. art calendar, blending international blue-chip galleries with LA’s vibrant contemporary scene. Beyond the fairgrounds, the city pulses with satellite shows, openings, and cultural events.

HIGHLIGHTS

🖼️ Blue-Chip Meets Local Voices – Expect heavyweight galleries from New York, London, and beyond alongside LA’s experimental spaces, highlighting both global power players and local innovation.

🌴 The Hollywood Connection – The fair draws celebrities, collectors, and creatives from the entertainment industry, making it one of the most star-studded art events of the year.

✨ Curated Sections & Special Projects – From solo presentations to immersive installations, Frieze LA’s curated programming gives space to bold statements and new perspectives.

💡 Market Signals – As the art world adjusts to shifting economies and collector trends, all eyes will be on acquisitions, pricing, and the appetite for both established and emerging artists.

🌎 Los Angeles as Cultural Hub – With satellite events across the city—from museum shows to gallery nights—Frieze LA amplifies LA’s position as a global center for contemporary art.

INSIGHTS

Event General Timing

Annually held over 3 days in late February/early March. Starts on a Friday. (Same Day of Week)

New venue since 2023, expected to be consistent moving forward.

• Applications for galleries open Fall and close late Fall
• Mid-month is a Saturday

• Tickets generally available 1-2 months prior to the event
• Consistently released mid-week

Preview day is typically the Thursday before the main public opening.

Share To Your Calendar App

Find us on online and/or check out our newsletter where we analyze the calendar for opportunity. This is where we go to discuss innovative strategy. This is where we tend to drop our best insider tips and application deadline reminders.

 
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